Background

After Google acquired Fitbit in 2021, the company announced that Fitbit users would need to migrate their accounts to Google to continue using the service. The initial deadline was set for 2025, but Google has now extended it to February 2nd, 2026.

According to an email sent to Fitbit users, those who do not migrate their accounts by the new deadline will lose access to their historical data and will no longer be able to use the Fitbit service. Users who do not want to migrate have the option to download or delete their data before the deadline.

Implications

The extension of the deadline gives Fitbit users more time to decide whether to migrate their accounts to Google or to explore alternative fitness tracking options. The move is likely to impact users who are concerned about data privacy and security, as Google's privacy policies may differ from those of Fitbit.

Google has positioned the migration as a way to provide a more unified login solution for Fitbit users, who will be able to manage their Fitbit health data through the Google Privacy Center. However, some users may be hesitant to migrate due to concerns about data sharing and security.